Spotify

“How They Made It”

The video “How thuy Made It” by Spotify for Artists features Vietnamese-American R&B singer thuy sharing her journey as an independent artist. She discusses the challenges she’s faced in the music industry and the importance of staying authentic to her roots. Thuy explains how she uses Spotify for Artists tools and data to better understand her audience, optimize her release strategies, and engage with fans. The video also highlights her use of Spotify’s Clips feature, which allows her to create short vertical videos tied directly to her tracks, helping fans connect more deeply with her music and creative process. Overall, it showcases how thuy leverages Spotify’s platform to grow her career and build a strong community around her artistry.

Talent: thuy